Archives November 2019

Even as a self-proclaimed serial introvert, I really enjoy small, intimate dinner parties. When the host has invited the right mix of people, it can make for an extraordinary evening of sharing and learning and growing. It’s fun meeting people I might not have otherwise crossed paths with. And I enjoy hearing their stories, perspectives, […]

Whether it’s your own personal budget or work expenses, traveling for business can be an expensive endeavor. From buying flight tickets, collecting visas, changing currency or amenities to making hotel reservations, business travel doesn’t always prove to be economical. Undoubtedly, cost reduction has always been a priority for many people but you never know when […]

If you’ve been in the eCommerce space for a little while, you’re most likely familiar with the term “affiliate marketing.” But many people aren’t quite sure what it actually is or how the process works. In its simplest terms, affiliate marketing is a performance-based marketing model that rewards affiliate partners for driving the desired action. […]

Running an eCommerce business involves numerous daily tasks. You’re actively trying to optimize product pages, add new products, remind customers about abandoned carts, create and promote sales and coupons — and it’s rarely reflected in your sales right away. With everything you’re juggling as a store owner, how are you supposed to find the time […]